JAMOTION - meaning of JAM

JAM (1), to press, squeeze tight. 'Jam, to squeeze;'Jammed in between the rocks;

JAM (2), a conserve of fruit boiled with sugar. (Scand.?) In Johnson's Dict. Of uncertain origin, but most likely from Jam (1). it may mean a soft substance, resembling what has been chewed. 'And if we have any stronger meate, it must be chammed afore by the nurse, and so put into the babe's mouthe;

So... something squeezed in between opposing ends...resulting in a soft substance resembling something that has been chewed (CHAMMED>>).

JAM is in motion.
We are starting to feel more comfortable in our mostly emotionally organized naturally formed bee-hive that searches for meaning and ways to express that meaning in smart sketches for others. This last month we have been going through the motions of the WHY and HOW and are just finding out what elements bind us in hart and soul and which ones enable us to do what we do in the playground we call JAM.
The above placed picture is a sketch actually made after my father showed interest in the origin of the word JAM... I guess he (like many others) just wants to know what we mean with the word. His description gave more meaning to the word JAM than originally intended.
When we thought about a name for our company (2004) we came up with a catchy name that did not really mean anything, but which would conger up everyone's own delightful image of strawberry JAM...red, sticky, sweet and jelly-like goodness;like the boys we were!
Now that the story of JAM is developing under our very minds, the actual origin of the word JAM starts to make more sense than its intended trigger-function. "To JAM" means to press, squeeze or push together something to such an extend that a fluid substance is the result. To purposely "JAM" together could mean that everyone who is "JAMMING" is working together to create a momentary fluid substance (some might call this JAZZ, we call it a sketch!) that is the result of pushing your talents together until creation happends.

So... we have moved from marketing-trigger to inspiring-story...
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to be continued

DDEA - trigger sketches

Check out the trigger sketches Jeroen & Joost made for the Delft Design Engineering Award You can also check out the movies which explain the essence of the designs.

is this the inbetween future?

10/GUI from C. Miller on Vimeo.

IMPACT

I have been invited to help The dutch infrastructure planners of RIJKSWATERSTAAT to think about a way to persuade both social and economical perspectives to adapt a durable approach to creating a more profitable people planet in your local area (place)... In short do you care about your space... and do you know you can make money by making it better!?!
You can read more on www.mensensnelweg.ning.com

What I am asking myself is if short sketches will get people to notice what we are working on and get them interested to adapt our findings... The project Atlantis material is so abstract and so concrete at the same time that it is difficult to get people to align and work together towards a common goal (a more 'valuable' road in holland). This meeting sketch is about a way to kick start knowledge-sharing through real life success stories and their management models that back them up.

d.